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Draft of a Corporate Financial Plan
Hetmánková, Gabriela ; MBA, Michal Bobek, (referee) ; Karas, Michal (advisor)
This diploma thesis aims to create a draft of a Corporate Financial Plan for a chosen company. It describes the procedure of analysis making, which precedes the financial plan, it explains necessary calculations which are vital for the plan creation and evaluation of both possible variants from the financial point of view.
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Company Performance Measurement
Hél, Petr ; Keík, Josef (referee) ; Bartoš, Vojtěch (advisor)
The diploma thesis is by its nature focused on evaluation of company performance. Analyzed company SITA CZ, a.s. is one of the market leaders providing services regarding of treatment with non-hazardous and hazardous waste. This company is analyzed in two aspects within diploma thesis. Evaluation focuses on market position and performance within specific economic activities according to NACE rev.2 – 382, at first. Second evaluation is focused on competitive benchmarking that should pin-point particular weaknesses. The main goal of the diploma thesis is to propose solutions to improve company performance and market position.
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Assessing the Synergistic Effects of the Selected Consolidated Entity
Babáčková, Markéta ; Kubovic, Pavel (referee) ; Rajchlová, Jaroslava (advisor)
The thesis focuses on the methods of assessment of synergies established in a consolidated entity. The text includes a definition of a consolidated unit based on theoretical grounds and a draft set of indicators suitable for the analysis of the achievement of synergies. Synergies are monitored through a comparison between the consolidated unit and the mother company made in several selected areas. Results of the analysis of the draft indicators are assessed to determine whether synergies were achieved.
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Assessing the Synergistic Effects of the Selected Consolidated Entity
Nováčková, Veronika ; Ing, Kubovic Pavel, (referee) ; Rajchlová, Jaroslava (advisor)
The thesis focuses on the methods of assessment of synergy effects in a consolidated entity. The text includes a assessment of economic situation of the consolidated unit and analyzes a draft set of economic indicators suitable for assessing of synergy effect. Synergy effect is monitored in several selected areas through a comparison between the consolidated unit and the mother company. Results of the analysis of the draft indicators are assessed to determine whether synergies were achieved after the acquisition.
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Vplyv rozdielnych metód zostavenia vzorku panelovej štúdie na odhad tržných podielov firiem pôsobiacich na poľnohospodárskom trhu
Andreanská, Simona
ANDREANSKÁ, S., The impact of different methods of assembling a panel study sample on the market share of companies operating on the agricultural market. Bachelor thesis. Brno: Mendel university in Brno, 2018. This bachelor thesis deals with the two different methods used in the preparation of a sample panel study that influences the estimation of market shares in the agri-cultural market. The thesis is based on the company Kleffmann Group's real meth-ods. The theoretical part explains the principle of marketing research and panel research. Subsequently, this part is related to the characteristics of the analyzed company. The results of the thesis are based on the comparison of the methods used and the comparison of their advantages and disadvantages. Source data is an internal resource of the company and was provided for the purpose of this bache-lor thesis only.
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Dominantní postavení a jeho zneužívání v obchodní činnosti
Bouchal, David
The diploma thesis deals with the issue of protection of competition. Particular attention is paid to practices of abuse of a dominant position. In the first part of the thesis are presented theoretical starting points for processing of own work. Practical examples are described. In the second part. In conclusion, recommendations are suggested and the risks of forbidden practices identified.
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Vína Nového světa
Popp, Roman
The bachelor thesis contains a literature review dealing with the theme of the New World wines, focused on natural conditions, wine regions, characteristic varieties and important producers of the New World countries: Chile, Australia, New Zealand, California (USA), South Africa and Argentina. The second half of the thesis summarizes the market share of individual countries in the Czech Republic and its development for the last 10 years.
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Analýza tržního podílu a rozvoje infrastruktury u automobilů využívajících pohon CNG
Tesař, Michal
The bachelor thesis provides a comprehensive overview of CNG topic. Theoretical part is focused on natural gas formation, structure and it´s transport. The operation of the CNG vehicles, tax benefits, garages, services and filling stations requirements are included at the part focused on legislation. Besides car market analysis and infrastructure development there is also a comparison of CNG cars available on Czech car market included. For the best-selling models the differences in construction are mentioned. One of the chapters is focused on possibilities of drives rebuilding. Knowledge obtained during test drives are the most valuable part of the bachelor thesis.
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OPEC: an effort to maintain market position
Brückler, Jaroslav ; Vošta, Milan (advisor) ; Neumann, Pavel (referee)
This work is describing an effort of OPEC to maintain its oil market share. The aim of the dissertation thesis is to examine the oil market and provide an insight on members of the OPEC in their effort to pursue their intentions on this market. The thesis looks in to the conditions on the oil market and examine the possibilities of OPECs influence on the oil price through supply cuts and subsequent effects on oil market, competitors and OPECs market share. In additional, the thesis looks in to the history of relations between the member states and in to its capabilities in fulfilling of agreed limits within the OPEC. In the thesis are also mentioned new competitors and their influence on this market or their capability of decreasing OPECs market share.
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Market analysis of PR agencies in Czech Republic in the period 2013 - 2015
Jakubcová, Klára ; Loužek, Marek (advisor) ; Křítková, Soňa (referee)
The work analyzes market of public relations in the Czech Republic in the period from 2013 to 2015 based on the available data. Data come from research for The Association of PR Agencies (APRA) and from the balance sheets of selected agencies. The main hypothesis says, there is a monopolistic competition on the Czech market of PR agencies, because there is homogenous product, a large number of agencies, no entry barriers and agencies don´t have market power. I tested the hypothesis by calculating the Concentration coefficient and the Herfindahl Hirschman Index. Both methods confirmed the main hypothesis of monopolistic competition in this market. Work also includes the TOP 10 of PR agencies in the Czech market according to turnovers. It shows that the largest agency in the 2013 was Bison & Rose and in 2014 and 2015 it was AMI Communications. I also compared the changes in income and in prices of services by agencies that are members of APRA. So I can say that between the period from 2013 to 2015 there was a 18% growth in income of agencies, which was caused by higher quality of orders and not by raising prices.
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